MSU Athletics Gets $150 Million Deal With FOX
Michigan State said today it has signed a long term agreement and partnership with FOX Sports that starts this fall and will grant FOX Sports marketing and corporate partnership rights with the university’s 25 varsity sports programs. The 15-year agreement will provide guaranteed money for Michigan State in excess of $150 million.
The rights will be managed by FOX Sports College Properties and will have in-venue signage, print, radio, television programming, and more which the Lansing State Journal describes here.
Michigan State was the last school within the Power Five conferences to manage its TV rights in house and they been talking with FOX Sports for some time on the deal and it finally closed on the deal today.